Not just any old vegan burger though, this one is so posh It comes with Truffle Mac Cheeze and Caviar (plant-based of course!)
Caviar and truffles have long been favourites for those accustomed to life's finer things.
However, for vegans such posh nosh is usually a no-no - caviar typically consists of the pickled roe (or eggs) of fish. The good news is that 'The Mayfair' launched by burger brand Miami Burger, gives vegans the chance to enjoy such foods guilt-free, with caviar made from black kelp seaweed and black truffle-infused oil.
The first of its kind in the UK, the vegan burger also comes with fresh rocket salad and truffle-infused salt - a delicacy popular with celebrity chefs. Customers can order truffle-salted fries on the side.
With 95% of vegans considering themselves healthy eaters according to a YouGov survey, they'll also be pleased to know that The Mayfair contains 447 calories and under three grams of saturated fat.
Miami Burger's Food Development Chef, Tom Halford, who designed The Mayfair says: “This burger is ideal for those who enjoy something unique, yet still want to stay healthy. We cater to a discerning clientele in the first place: vegans. Among this group, there are many who still want to enjoy fine food, yet who find it hard to find what they're looking for. Our recent launch in Shoreditch means that city workers now have easy access to our burgers. We're sure the limited edition of The Mayfair will be a hit, as it's not only luxurious, but also healthy. Caviar and mac cheeze shouldn't go together on paper, but we were all surprised at how great the saltiness blended with the mild plant-based cheeze. With recent NHS figures predicting that obesity will double in the next two decades, we're keen to help the country quit its junk food habit. We can do this by offering alternative options to gourmet food, both vegans and non-vegans can opt for The Mayfair to maintain their healthy lifestyles.”
The burger's raw patty alone contains just 0.6 grams of fat (that's before you grill it) . Two low-fat patties will be available for £3.39 in Morrisons from July and the brand also offers staples such as the Classic MB, with 87% less fat than a McDonald's Quarter Pounder without the cheese. The truffle-salted fries are oven-baked, not deep-fried reducing fat by 70% and healthy natural sweeteners are used instead of sugar.
Tom adds, “We want to make gourmet low-fat burgers the go-to option for time-pressed customers, starting with London's city workers, who are famously stressed and overworked. This is why we launched in Shoreditch, our goal is to help health-conscious professionals stay on top of their game.
“We can't wait to make a bigger impact when we launch in supermarkets next month.”
Whether for medical reasons, healthier lifestyle, ethical or environmental concerns, plant-based diets are rapidly increasing in popularity. With food allergies estimated at 70% and continuing to rise globally, the absence of food allergens makes the rice cheese alternative a particularly fitting option for those who choose a plant-based diet. Rice cheese alternatives are suitable for everyone - whether celiac, lactose intolerant, allergic to certain ingredients or those who simply want to find a new, natural way to increase health and well being. With simple changes, anyone can change their lifestyle and cooking habits by using 100% plant-based and vegan friendly options.
Rice has formed the cornerstone of man's diet for centuries, it's nutrient-rich and easily digestible. Whole grain rice is a food item recommended by many nutritionists for its nutritional values. In its sprouted form, it is made up of micronutrients. Whole grain brown rice also contains high protein levels, complex carbohydrates, fibre and is a good source of oligominerals. All contribute towards maintaining a good balance in the body and correct metabolic function. Whole grain brown rice is of nutritionally higher quality than the polished or dehulled version as it still contains its germ, found under the hull, which maintains important vitamins lost during the milling process.
MozzaRisella, organic plant-based vegan cheese alternative made from whole rice, grown and sprouted in Italy, offers a highly nutritious, tasty and fully allergen-free option. The company activates whole grain brown rice seeds through the natural method of sprouting, using spring water straight from the Lessinia Natural Park of the Little Dolomites. All products are 100% plant based and production does not involve any kind of deforestation, excessive water consumption or harm to animals - in other words they help maintain world health, as well as human well being. Products are not only free from lactose, gluten and soya, but also benefit from using purely sprouted brown rice to maximise nutrition.
The brand is already well established in restaurants and shops across the UK. Earlier this year, as part of the Veganuary campaign, UK restaurant chain Zizzi's launched their dairy-free four cheese pizza 'Quattro No-Maggi', the high street's first ever four vegan cheese alternative pizza topped with MozzaRisella, showing that plant-based 'cheese' can be just as tasty as the dairy version. You will also find it on top of the vegan pizza at Pizza Express, Ask Italian and The White Rabbit Pizza Co. Products are also available to buy at Whole Foods, Planet Organic and The Vegan Kind supermarkets.
MozzaRisella is a 100% plant based vegan friendly food brand. With 0% lactose, soya, gluten, artificial colourings, or flavourings, the brand provides 100% organic, vegan friendly, nutritious products from Italian rice.
Detroit Vegan Soul is a fantastic vegan restaurant in Detroit and quite possibly the best soul food restaurant too! Try Detroit Vegan Soul's take on classic comfort food favourites - how about mac n' cheese, for example, or burgers, nachos, soups, pepper steak or grilled cheese. There's vegan milkshakes too.
I'm Gilly, award winning journalist, travel writer and author of 11 books. My byline appears in national and regional newspapers and magazines. See website gillypickup.co.uk